In conceptualising the logo and packaging for a premium, all natural nutrition brand, the project was focused on giving the brand the right foundation in building its presence. Beginning with the elements that are used in the logo and the subliminal messaging this conveys, to the creation of a packaging identity that enables the products to stand out in the market, the logo and packing of Osoaa has primarily revolved around the conveyance of the brand’s values such as: wholesomeness, trust, purity, quality and passion. The Horse crest depicts Power and Endurance
Logo & Packaging
November, 2019